This morning following the Oscar broadcast I found it interesting to listen to what people were talking about.Two things seemed to dominate - the Academy's message about DVDs and Jon Stewart as host. Stewart seems to have received universal approval.
The same can't be said for the DVD message. What were they thinking? It seemed a very patronizing and ill-informed approach to a genuine problem. They seem to equate DVDs with piracy, whereas I thought they made quite a bit of money on DVD sales.
My guess is that Hollywood will go down the same road as the music industry: not understanding, accepting and adapting to changing technology and audiences but rather fighting it tooth and nail and thereby driving more and more people to pirated materials, if only because the industry is so pig-headed.
They need to also consider that, in the light of reduced revenues, while piracy may be a problem it was not movie audiences that chose to make a movie like The Dukes of Hazzard.
Tags: Movies, DVD, Hollywood, Oscars, Academy Awards